Social

At BowFlex Inc., we’re committed to fostering a diverse and inclusive environment for our employees, customers, partners and communities. We treat each other in a way that reflects our core values. Together, we’re building a healthier world, one person at a time.
It wouldn’t be possible without our incredible team.
Environmental, Social & Governance Program
The fitness world has dramatically changed in the last few years and we are committed to keeping up with our Environmental, Social and Governance efforts. Our foundation was formed with our first ESG assessment in 2021, which allowed us to establish solid programs and synergies throughout the organization and our supply chain. We honed our priorities in 2022, considering our business goals alongside stakeholder expectations.
To enhance transparency, we conduct ESG Supplier Assessments and Audits covering 95% of our supplier base and established or reestablished guidelines throughout the Supply Chain to improve our ESG program overall. Our assessment has been based on ISS and SASB documents, as well as stakeholder guidance. Through the expansion of our program, we will continue to solidify the depth and validity to continuously improve our ESG program in the years to come.
Our FY23 priorities for ESG included:
- Eliminating Child Labor
- Improving Workplace Safety
- Pursuing Philanthropy with Volunteering & Donations
- Enhancing Employee Well Being
- Establishing Employee Resource Groups to Support Diversity
- Recycling & Reclamation
- Improving Utility Usage
Employee Contributions
BowFlex Inc. employees give their time and resources to support organizations in our community. In our FY23 fiscal year, 124 of our employees collectively volunteered 932 hours of their time through a paid benefit offered to all U.S. BowFlex employees.
Diversity & Our Community
Good health knows no limitations. At BowFlex Inc., we embrace diversity and strive to provide all equal access to the same opportunities. We focus on having an inclusive work environment, ensuring we have a diverse workforce and leveraging our exceptional products and employees to positively impact each other and the communities in which we live. Diversity is key to our success, as we develop new products with a mindset that one size does not fit all.
We also offer opportunities for our employees to engage in ERG (Employee Resource Group) programs and activities:
- Military Veterans & Allies – Represents either those who served in our military and those who support our veterans. We are thankful for their service.
- IDEA (Inclusion, Diversity, Equity, Awareness) – Works to improve diversity, equity, and inclusion within BowFlex Inc. and our communities.
- WILA (Women in Leadership & Allies) – Fosters collaboration among women leaders and allies at all levels to inspire, empower, educate and encourage each other.
Product Donations
BowFlex Inc. is committed to giving back to the communities in which we work, play and live. In our FY23 fiscal year, we donated new home fitness equipment to non-profit organizations near our core centers of operation: Columbus, Ohio; Moreno Valley, California; and Vancouver, Washington.
We receive an overwhelming number of product donation requests each month. Many organizations, programs and events meet the basic requirements, but we unfortunately cannot fill every request we receive. As our business grows, so too does the number of requests, but we aim to support as many local charities as possible. If you are interested in receiving product donations, please email a product request to [email protected] We ask that you please allow 4-6 weeks for us to review and respond to your inquiry.